Sales should be simple.
Calls, email, text, WhatsApp and LinkedIn. A human in the loop, always.
You tell us who to go after. We build the board, write every script and run the outreach on every channel. A person is on every call, every send is logged, and every step can be checked by hand. Your reps work it, or our team books the meetings for you.
Free to start: sign in, describe your best customers, get ten cards. No credit card, no call.
Free Tier
What you get
- Sign in with Google or Microsoft.
- Describe your best customers in about ten minutes.
- Ten cards land the same day: who to call, why today, a number that rings.
Your next opportunity is a click away.
Become An InsiderFree. No credit card. No call.
Backed by
Every card: who to call, why today, and a number that rings.
Your team, or ours, works from a live board of buyers that fit your profile, each with the reason to call today.
Built on your Ideal Customer Profile, down to the exact locations you sell into. Whoever works the board grades each card with one click, and tomorrow's board learns from it.
Most sales tools try to do too much.
Too many features. Too little that turns into booked meetings.
Too many tools.
A list tool, an intent tool, an enrichment add-on, a dialer. Four logins to make one call, and they break on each other.
Costs you moneyBad data.
Too many numbers are wrong. You paid for all of them. Your closer finds out one dial at a time.
Costs you timeToo much research.
An hour a day building lists is an hour a day not selling. The people you hired to close are doing data entry.
Costs you bothWhat makes us different: we run the whole cycle.
Who to call today, why, how to open, and the outreach that follows, on one card. No platform to learn, no credits to burn, no dashboard your reps will not open.
Built for teams that still pick up the phone, and for teams that want us to.
- Named person: direct line, email, LinkedIn. Not a company name and a switchboard.
- A dated reason to call now. Not a score with no explanation.
- A human on every call. Your reps, or our team under contract. Automation sets up the touch; a person makes it.
- Every step open to check. Each call, send and reply is saved on the card, so you can verify it by hand.
- Free cards first. Your team tests ten cards before you pay anything.
The Intelligence Layer behind every card.
Custom-built teams of agents read live sources across your market: permits, leases, contract awards, job posts, hires, filings, press. When something real happens at a company that fits your profile, it becomes a card with the reasoning written out. When nothing real happens, you get fewer cards, not filler.
How it works
Built around your profile. We write your Ideal Customer Profile together on the first call; the layer looks only for what that profile calls ideal. Change the profile and the next pass re-aims.
What it watches. Permits, leases, contract awards, job posts, new leaders, fleet and facility changes, filings, press, across every company that fits your profile.
What never ships. A card without a named person, a direct line we could confirm, and dated evidence holds for another pass.
Every channel. One cycle. A person in the loop.
Automation does the setup. A human makes the touch. Every step is saved on the card so you can check it.
Every call is placed by a person.
Calls go out from the card in the browser, with the opening angle and the evidence on screen. Answered calls carry a recording and an outcome. No dialer robots, no voicemail blasts.
- Dialed by your reps or our team
- Recording and outcome on every answered call
- Do-not-call and contact-hour gates built in
Sequences written for each buyer, sent from your own domain.
Each step is drafted from the card's evidence and sent on schedule from a mailbox on your domain. A person reviews the copy before a sequence starts, and every send lands on the card.
- Written from the card, not a template
- Sent from your domain, on a schedule
- A reply or an opt-out ends the sequence
Texts from the card, one person to one person.
A rep texts from the same card they call from, with consent and opt-out handled for them. Every message is saved to the card.
- Sent from the card, by a person
- Consent and opt-out built in
- Saved with the call history
WhatsApp for the buyers who live there.
The same card, the same person, the same history. WhatsApp runs beside calls and texts for the markets and buyers that answer there first.
- Same card, same history
- A person sends it
- Opt-out respected
LinkedIn touches, scripted and tracked.
The message is written from the card. A person opens the profile, sends it and marks it done, so the touch sits in the history next to the calls and emails.
- Written from the card's evidence
- Sent by a person, never a bot
- Logged with the rest
Every step can be checked by hand.
Each call, text, email, WhatsApp and LinkedIn touch is saved on the card with who made it, when, and what happened. Managers see the funnel, the channel mix and each rep's outcomes in one view.
- Full history on every card
- Funnel and channel mix by rep
- Recordings on answered calls
What to expect.
Six steps from sign-in to first dial. Self-serve the whole way, with our team one message away. Nothing to sign until you decide.
Sign in
Google or Microsoft, with your work email. No card, no call, no form to wait on.
Describe your best customers
Industries, titles, regions and the signals that mean a buyer is ready. That is your Ideal Customer Profile, and it is yours to keep.
Your board builds
Cards appear as each one clears the checks: a named person, a direct line, dated evidence. Most boards fill in 10 to 30 minutes.
Your ten free cards land
Each with who to call, why today, the opening angle, the evidence and a number that rings.
They grade
Good fit or not, one click per card. We tune the profile as the grades come in.
You decide
Keep working the board yourself, or talk to sales: a per-card price in writing, agents aimed at your exact buying signals, and if you want it, our team running the outreach and booking the meetings. The free ten are the preview.
Ten minutes. Ten cards. Nothing to sign until you decide.
Most vendors will not show you a single card before a contract or a sales call. We put ten in front of you first, self-serve, from your own profile. Customers who go further get agents built for their exact buying signals, and the cards improve from there.
- One profile. One market. Ten cards.
- Your team grades them, not us.
- No credit card. Keep the profile either way.
Straight answers.
Common questions from sales leaders.
Is this the same recycled data everyone sells?
No. A list says a company exists and three other shops bought the same names that morning. A card says who to call, why today, what to open with, and the number that rings, built for your profile. Fewer names on purpose, each one worth a dial.
Do I have to talk to sales to start?
No. Sign in, describe your best customers, and your ten free cards arrive in the portal the same day. Talk to sales when you want the full build, or our team running the outreach and booking the meetings.
Do you make the calls, or do we?
Either. Most customers have their own reps work the board. Some contract our team to run the calling and the email, and we book the meetings. In both cases a person places every call, and every touch can be checked on the card.
Why can't my team just do this themselves?
They can, one buyer at a time, at a closer's hourly cost. Finding the permit, the job posts, the new hire, then the right person and a number that rings is an hour per buyer on a good day. We do it across your whole market every day. Their hour goes to the phone.
What do my reps have to learn?
Nothing. One login, no install, a 15-minute walkthrough. They read the card, call or text from it, and click good fit or not. Bring your CRM and dialer to the first call and we confirm what connects before your board is built.
What happens if the cards do not fit?
You tell us on the review call and you keep the written ICP. No credit card, no contract. We do not publish an accuracy number; your reps grade every card, and if the ten were not worth dialing, we say so first. The free ten are the preview, not the full build.
What does it cost, and can I cancel?
Nothing until your reps have dialed the free cards. Then a per-card price in writing, no auto-renew, no 12-month lock-in. We do not take payment before your reps have tested the platform.
Start free.
Sign in, describe your best customers, and work ten free cards today. When you want the full build, or our team on the phones, talk to sales.