Sales should be simple.
Every card: who to call, why today, and a number that rings.
Your reps get a live board of buyers that fit your profile, each with the reason to call today.
Built on your Ideal Customer Profile, down to the exact locations you sell into. Reps grade each card with one click, and tomorrow's board learns from it.
Everyone else is trying to do too much.
Too many features. Too little that turns into booked meetings.
Too many tools.
A list tool, an intent tool, an enrichment add-on, a dialer. Four logins to make one call, and they break on each other.
Costs you moneyBad data.
Too many numbers are wrong. You paid for all of them. Your closer finds out one dial at a time.
Costs you timeToo much research.
An hour a day building lists is an hour a day not selling. The people you hired to close are doing data entry.
Costs you bothWhat makes us different: we do one thing.
Who to call today, why, and how to open, on one card. No platform to learn, no credits to burn, no dashboard your reps will not open.
Built for teams that still pick up the phone.
- Named person: direct line, email, LinkedIn. Not a company name and a switchboard.
- A dated reason to call now. Not a score with no explanation.
- Your reps make the call. We never contact your prospects.
- Free leads first. Check whether we are telling the truth before you pay anything.
The Intelligence Layer behind every card.
Custom-built teams of agents read hundreds of live sources in your market: permits, leases, contract awards, job posts, hires, filings, press. When something real happens at a company that fits your profile, it becomes a card with the reasoning written out. When nothing real happens, you get fewer cards, not filler.
How it works, for the curious
Built around your profile. We write your Ideal Customer Profile together on the first call; the layer looks only for what that profile calls ideal. Change the profile and the next pass re-aims.
What it watches. Permits, leases, contract awards, job posts, new leaders, fleet and facility changes, filings, press, across every company that fits your profile.
What never ships. A lead without a named person, a direct line we could confirm, and dated evidence holds for another pass.
What to expect.
Six steps from first call to first dial. A human guides every one. Nothing to sign until you decide.
Give Mac 10 minutes
Tell him what your best customers have in common. If it is not a fit, he will say so.
Your ICP, in writing
Travis sends the Ideal Customer Profile we defined on the call. Yours to keep either way.
Your board is built
One login. Nothing to install. Travis walks your reps through it in 15 minutes. Good things take a bit of time.
Your 10 leads land
A first taste: ten cards built fast from your ICP, each with the good stuff. Travis reviews every one with you before it goes to your hunters.
They grade
Good fit or not, one click per card. We tune the profile as the grades come in.
You decide
We go through the grades together. If it fits, we make it official and build agents aimed at the exact buying signals in your ICP. The free ten are the preview; quality climbs from there. If not, keep the ICP.
Ten minutes. Ten leads. Nothing to sign until you decide.
Most vendors will not put a single lead in front of you before a contract. We give you at least ten to test, because we are confident in our ability to deliver quality. The free ten are a preview built fast from your ICP. Customers get agents built for their exact buying signals, and the cards only get better from there.
- One ICP. One market. Ten cards.
- Your reps grade them, not us.
- No credit card. Keep the ICP either way.
Straight answers.
Common questions from sales leaders.
Is this the same recycled data everyone sells?
No. A list says a company exists and three other shops bought the same names that morning. A card says who to call, why today, what to open with, and the number that rings, built for your profile. Fewer names on purpose, each one worth a dial.
Why can't my team just do this themselves?
They can, one lead at a time, at a closer's hourly cost. Finding the permit, the job posts, the new hire, then the right person and a number that rings is an hour per lead on a good day. We do it across your whole market every day. Their hour goes to the phone.
What do my reps have to learn?
Nothing. One login, no install, a 15-minute walkthrough. They read the card, call or text from it, and click good fit or not. Bring your CRM and dialer to the first call and Mac will tell you exactly what connects today.
What happens if the leads are junk?
You tell us on the review call and you walk away with the written ICP. No credit card, no contract. We do not publish an accuracy number; your reps grade every card, and if the ten were not worth dialing, we say so first. And remember the free ten are the preview, not the full build.
What does it cost, and can I cancel?
Nothing until your reps have dialed the free cards. Then a per-card price in writing, no auto-renew, no 12-month lock-in. We will not take your money before your reps have tested the platform.
Ten minutes with Mac.
Call, text, or book.
- He works his own board. On a free dial day he books about 8 intro calls for every 2 leave-me-alones, and we track it
- He would rather your reps have one real conversation than a hundred padded dials
- You leave with real companies your reps can call. He calls it the touch it, feel it, lick it, smell it method
